smarter not harderToday there are a million new ideas passing through the Internet each day. Sometimes it is difficult to know where to even start when looking for information on a specific topic. This article is going to go over a few tricks you can use in beginning to curate content and how you will use those ideas to write blog articles and gain social media follows. The idea is to work smarter rather than work harder.


Finding Quality Content for Content Curation

To start, you want to read only content that is of top quality. To find this content and pull it all together into one place where you can sort through it, you will start with a free account on Feedly – I was once an avid user of Google Reader until Google began to dismantle it. If you have a Google Reader account as well, don’t despair, there is an easy way to migrate it over to your Feedly account.

  1. Login to your Feedly using your Google Account. Feedly will automatically sync your Google Reader account with feedly. That’s it.
  2. Now you can organize you Feedly by clicking the gear box – this gives you a variety of view choices which include Title Only, Magazine or Cards. I have mine set on Cards.


Feedly Page

using feedly


Now you will want to populate your Feeds even more with new topics. In the upper right hand corner you will see a search box. Type in a keyword and watch it give you your options along with how many other people are subscribed to that particular feed.





I typed in Wisconsin and received a handful of options under the headings Articles, Feeds, and Tracking Tools. I’m interested in Feeds and only in Feeds with a lot of readers, which tells me the website/blog is interesting. In this example I click


building feedly


All of the latest articles will pop up when I select my feed. I can now choose how I want to categorize this feed. I click the Green +feedly box and my Collection will slide open from the left. I can add it to a current category or create a new one. I’m going to call this Wisconsin. After I type in Wisconsin I will click Add.


feedly collection


You can also add content by opening the slider on the left and click Add Content. Here you can actually paste the URL of your favorite blog or type in a title or topic to search for.



feedly search


I can then pick which items are suggested to me and add them to my feed. I have a huge selection of topics in my Feedly because I’m interested in a lot of things. I typically read my Feedly feed from my Ipad in the morning. Feedly will give me the newest articles for the day in every topic I have picked. All I have to do is read through it like a newspaper. But on occasion there are articles I don’t have time to read or articles I want to save for future article ideas. This is where you are going to integrate the software Pocket.


Saving Quality Content The easiest way to save articles to read later is by using the app called Pocket. Download the app and create an account. Pocket is great for your iPad or Tablet, phone and even your computer.  It ties seamlessly into Feedly. When reading an article you will see a small pocket icon on the upper right hand corner. If you click this, the article will automatically be saved to your Pocket account. You can also Tweet the article from this page and if you click the three dots stacked, you can do a whole list of things with your article.




using pocket


If you are reading articles from your computer, you will have downloaded the Pocket shortcut to place in your toolbar. Mine is right in there with Pinterest and a host of other quick links. After opening Pocket later for review, it will look something like this. You can tag your articles based on the topics you are researching so that you can go back to your archives and pull all your sources up at once.


Tweeting Quality Content Curating content doesn’t have to stop here. Why not share your cool and interesting finds with your social media followers, especially Twitter. This is easy to do. While inside of Feedly click on the article you want to read. When it pops open you will see a whole host of icons at the top making it easy for you to share away.   sharing with feedly


You can either share the article here or click and go to the website of the actual article and share from there. I suggest that if you want your share to be image rich, such as with Google Plus or Facebook, is to not share directly from the site but go the extra mile by downloading the image, adding the image and then typing in your text and hashtags, plus a link to the article. See the difference in how the end result looks on my Google+ page – one I just simply shared and the other I spent time putting together.
google plus feed


Most of your articles you will want to share on Twitter. Again you can share from Feedly or actually click on the website itself and share from there. Sharing from the website is easier to do when you are on your phone or iPad as the Twitter icon follows the story. I took the same story as above, clicked to the website which was Fast Company and the Twitter icon is still at the top right – next to my Pocket icon. Text will pop up for your tweet which you can then alter or add hashtags before posting it.



fast company article


Other Social Media Options Again, Feedly gives you a huge selection of social media sharing options within its platform. Within the app you can place your own blog article and then from this point Tweet it, add it to Google+, add it to Linkedin, or even plug it into your Hootsuite for posting later. Other integrations you can use depending on how many types of apps you want to build into your sharing are Buffer, Evernote, OneNote, and Instapaper.



social media feedly


As you can see, the layout makes your articles easy to read and enjoyable. You can add tags to your pocket items. If you want to use the paid version of $5 a month or$44.99 a year, you can search the full text of an article and search by author, topic and tag. Premium accounts also generate suggested tags for your saves.



pocket layout example


Now that you have all your programs in place, you can start each morning reading over the news, educating yourself and actually multi-tasking by creating posts and saving articles for future blog articles.